As Youtube roles out its own paid channels and TV and Film creators look at new distribution options (digital, mobile etc.) - nothing beats the legitimacy of having your Youtube show transferred to TV.
Nickelodeon US have launched Dreamworks AwesomenessTV on the small screen — hosted by Nick stalwarth Daniela Monet. While the online edition of the show will continue the new, alternative TV version aims to pull in new viewers using Nicks audience reach. And as AwesomenessTV CEO Brian Robbins put it:
“It might take a little time for ad revenue to catch up. But an eyeball is an eyeball is an eyeball — no matter where it is, on TV or online.”